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2007 Sept

Great Give Away of 1000 Tom Dixon Lights - the Tom Dixon Energy Saving Installation in Trafalgar Square

In September 2007, to launch the London Design Festival Tom Dixon will take over Trafalgar Square, from Monday 17th September until Wednesday 19th September, with a large scale installation of 500 energy saving lights. In collaboration with the Energy Saving Trust and working with Glowb low energy light bulbs, the 500 lights will be skilfully displayed in a chandelier cluster hung from state of the art scaffolding.

Inspired by the shape of a light bulb, Tom has specifically designed 'Blow' a white opaque light, that uses a low-energy compact fluorescent light bulb (CFL). With plans afoot to ban the sale of traditional incandescent bulbs in the EU, the 'Blow' pendant light will bring further awareness to using CFL's and sustainability within design.

The Blow lights will be powered by a renewable energy source and lit for 3 hours per day from 7pm - 10pm Monday and Tuesday, and on Wednesday 19th from 5pm - 10pm. On Wednesday at 5pm 1000 lights will be given away to Londoners on a first come first served basis. To further promote the use of CFL's, Glowb will give away a 1000 CFL light bulbs a day, totaling 3,500 light bulbs being given away and used over the course of the installation. According to the Energy Saving Trust, the 3,500 Glowb bulbs will save 754 tonnes of CO2 in their collective lives, the equivalent of filling 150 hot air balloons or 4,300 double decker buses, compared to the 60watt incandescent equivalent, this is the equivalent of £212,000 saved in electricity bills.

The Glowb CFL light bulb offers a sleek and elegant design and gives off a soft light, unlike some older style CFL light bulbs. As Tom says, "Low energy bulbs suffer from an image problem, where it is commonly thought that they make an unattractive light. What better way to change this perception than to make an event that allows Londoners to witness a massive installation of 500 lamps allowing everybody to take a part of it home to illuminate their lives whilst using 80% less energy than they would previously have used. Free design for Londoners!"

The state of the art structure is provided by Creative Constructions who will build a light-weight environmentally friendly structure with their 3D-Connect© system to form the framework of a 9 metre high dome from which the Tom Dixon chandelier will hang. Using Catia, the advanced design program which is standard in the aerospace and automobile sectors, together with their 3D-Connect© system Creative Constructions are able to design structures with a large amount of flexibility in a short time frame.

NOTES TO EDITORS

PARTNER BRAND PROFILES

ENERGY SAVING TRUST
The Energy Saving Trust is one of the UK's leading organisations set up to address the damaging effects of climate change. It aims to cut carbon dioxide emissions - the main greenhouse gas causing climate change - by promoting the sustainable and efficient use of energy. The Energy Saving Trust is an independent, non-profit making organisation and acts as a bridge between government, consumers, trade, businesses, local authorities and the energy market. It provides impartial information and advice and has a network of advice centres in the UK specifically designed to help consumers take action to save energy.

www.energysavingtrust.org.uk

GLOWB LTD
Glowb is a new energy-saving light bulb company looking to shake up the category and take the purchase of the humble light bulb from a low consumer interest decision to a high action one, to help combat the effects of carbon emissions and climate change. As the world's environmentally friendly light bulb, Glowb's mission is to get every household and business in Britain to switch from using conventional bulbs to Glowb bulbs.

Glowb's bulbs are exclusively made by MEGAMAN® offering premium quality in design and luminosity whilst maintaining class-leading environmental credentials. Glowb offer a complete environmentally-friendly product, including their innovative new packaging concept: the Glowb tube is not only 100% recyclable but also allows consumers to return their old conventional bulb in the tube by freepost for recycling and allows the packaging to be re-used again thereby avoiding unnecessary waste.

Available in the UK Glowb will officially launch nationwide in late November 2007, but has joined forces with Tom Dixon for the London Design Festival as proud supporters of the project.

www.glowb.com

CREATIVE CONSTRUCTIONS
Established in 2006, Creative Constructions has had significant success in designing spectacular modular structures for exhibition stands, roof structures, furniture, stages and tents around the globe. With their head office in The Netherlands, Creative Constructions offer an unparalleled product which requires no bonding or welding making it cost effective and easy to build. 100% recyclable, product is made to order offering a completely bespoke design for each project.
Michael Blonk (Director) of Creative Constructions says, "these exciting constructions have recently been exhibited in London, Paris and Eindhoven and the components are made from magnesium, aluminium and carbon which along with silica are the most abundant naturally occurring elements and are 100% recyclable."
www.creativeconstructions.eu

YOUNGMAN GROUP
Representing Creative Constructions as a key supplier in the UK, Youngman Group is a world leader in the supply of work at height access products. Founded over 80 years ago, core products include scaffolding towers, ladders and step ladders all made from either aluminium or fibre glass. Youngman products are distributed into the market place for hire via construction sector based rental companies and to buy via distributors, mainly builders merchants and DIY stores, supplying professional DIY and trade customers. Whilst the majority of the company's business is UK based, a growing percentage now comes from more than 120 customers in over 30 different countries.

www.youngmangroup.com